Focused use case #3

Revenue Planning

Turn commercial assumptions into a financial outlook. Connect sales activity, volumes, pricing and customer behaviour directly to the revenue forecast.

TYPICAL MANAGEMENT QUESTION

What will we sell, and what needs to be true?

Build revenue plans from the bottom up – the drivers that matter to your business.

  • Pipeline to forecast: Connect sales pipeline and conversion rates to the financial outlook
  • Price, volume and mix: Model each effect separately
  • Recurring and one-off: Forecast contract, subscription and project revenue side by side
  • Customer behaviour: Include churn, customer growth and new customers

PRICE, VOLUME AND MIX

See what is really driving revenue

When revenue moves, Finance needs to know why. Splitting the change into price, volume and mix effects shows whether growth comes from selling more, charging more or selling differently, and which commercial assumptions the forecast depends on.

Sales and Finance work from the same assumptions, so the forecast and the commercial plan stay aligned.

AI performance planning

A second opinion on the revenue plan

AI challenges the revenue plan against historical patterns, detects changing trends and shows where commercial assumptions differ from what the business has delivered before. Finance gets the right questions to ask before the plan reaches management.

 

Business impact

How you benefit?

  • Realism: Revenue plans are tested against actual performance
  • Clarity: Know whether growth comes from price, volume or mix
  • Shared view: Sales and Finance plan from the same assumptions
Explore Planning & Forecasting